vs.
vs.

SendGrid

vs

Postmark

vs

Brevo (formerly SendinBlue)

?

Looking for which Email provider will be the best for your use case among

SendGrid

vs

Postmark

vs

Brevo (formerly SendinBlue)

?

Compare

SendGrid

vs

Postmark

vs

Brevo (formerly SendinBlue)

head-to-head on factors such as their

features, pricing, latency, deliverability and more.

Integrate now

A Quick Introduction

Introducing

SendGrid

vs

Postmark

vs

Brevo (formerly SendinBlue)

,

two industry leading Email vendors that are transforming the way businesses connect with their audience

What is

Heading

?

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What is

Heading

?

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Comparative Guide:

Sendgrid VS Postmark VS Brevo (formerly Sendinblue) - Which email provider is better in 2024?

In a market flooded with Email providers, selecting the one that suits your needs can be challenging. This comparative guide offers a swift overview of their offerings, making it easy for you to decide.

APIs

Rest API

SendGrid

/v3/user/webhooks/

Postmark

/webhooks

Brevo (formerly SendinBlue)

/v3/webhooks

Event API

SendGrid

/v3/user/webhooks/event

Postmark

/messages/outbound

Brevo (formerly SendinBlue)

N/A

Contact Management via API

/v3/marketing/contacts

N/A

Brevo (formerly SendinBlue)

Postmark

SendGrid

/v3/contacts

Send email through API

/v3/mail/send

Postmark

/email

Brevo (formerly SendinBlue)

SendGrid

/v3/smtp/email

Documentation

Docs

Postmark

Docs

Brevo (formerly SendinBlue)

SendGrid

Docs

Ease of Integration

Language & Frameworks

SendGrid

Postmark

Python
Ruby
C#
Node.js
Perl
Objective-C
Java
Go
PHP
Rails
Ruby
.NET
Java
PHP
Node.js

Brevo (formerly SendinBlue)

C3
Go
Java
Node.js
PHP
Python
Ruby
TypeScript
Setup & Configuration

SendGrid

Brevo (formerly SendinBlue)

Postmark

API Rate Limits

SendGrid

600 requests/ minute

Postmark

500 messages/ API call

Brevo (formerly SendinBlue)

300RPH -150RPS

Pricing

Pricing Model

SendGrid

Tiered Pricing

Postmark

Volume Based

Brevo (formerly SendinBlue)

Tiered Pricing
Cost Structure

SendGrid

$0.0004 - $0.0006/ email
$0.0006 - $0.0015/ email

Brevo (formerly SendinBlue)

Postmark

$0.0005 -$0.0007/ email
Free Tier

SendGrid

Available (upto 2000/m)

Brevo (formerly SendinBlue)

Postmark

Available (upto 100 emails)
Available (upto 3000/m)
Contract Terms

SendGrid

Monthly/ Annually
Monthly

Postmark

Brevo (formerly SendinBlue)

Monthly/ Annually

Performance & Resilience

Log Retention

SendGrid

30 days

Brevo (formerly SendinBlue)

Postmark

7-365 days
Unlimited
Redundancy Mechanisms

SendGrid

Available

Brevo (formerly SendinBlue)

Postmark

Available
Available
Max Size

SendGrid

30 MB

Brevo (formerly SendinBlue)

Postmark

10 MB
4 MB
Unicode Encoding

SendGrid

Not allowed

Brevo (formerly SendinBlue)

Postmark

Not Supported
Supported
Servers Location

SendGrid

US

Brevo (formerly SendinBlue)

Postmark

US
France, Belgium
Uptime

SendGrid

99.95%

Postmark

Brevo (formerly SendinBlue)

100%
99.74%

Security & Compliance

Compliance

SendGrid

SOC II
GDPR

Brevo (formerly SendinBlue)

Type 2 SSAE 16 SOC 1
GDPR

Postmark

ISO 27001:2013
GDPR
Encryption Standards

SendGrid

TLS

Brevo (formerly SendinBlue)

SSL
HTTPS
TLS
TLS

Postmark

Email Provider Features

Core Features

SendGrid

  • Email marketing automation & testing
  • HTML based email templating
  • Email statistics and reports
  • List management

Postmark

  • Reliable Email Delivery
  • Extensive Data Retention and Analytics
  • Integrated Email Templates
  • Top-notch Customer Support

Brevo (formerly SendinBlue)

  • Email automation
  • List management
  • Sign-up form and landing page builder
  • Email deliverability
Integration Ecosystem

SendGrid

Clickfunnels, Cloudfront, GoDaddy, Airtable, AWS + 116

Postmark

Mailcoach, CraftCampaign, Customer.io + 14 others

Brevo (formerly SendinBlue)

Tiendanube, involve.me, Outfunnel + 50 other

Custom Domains

SendGrid

Yes

Brevo (formerly SendinBlue)

Yes

Yes

Postmark

API Endpoints

SendGrid

Heading

Postmark

Brevo (formerly SendinBlue)

Webhooks

/v3/user/webhooks/

/webhooks

/v3/webhooks

Events

/v3/user/webhooks/event

/messages/outbound

N/A

Contact Management

/v3/marketing/contacts

N/A

/v3/contacts

Send Emails

/v3/mail/send

/email

/v3/smtp/email

Documentation

Docs

Docs

Docs

Ease of Integration

Heading

SendGrid

Postmark

Brevo (formerly SendinBlue)

Language & Frameworks
Python
Ruby
C#
Node.js
Perl
Objective-C
Java
Go
PHP
Rails
Ruby
.NET
Java
PHP
Node.js
C3
Go
Java
Node.js
PHP
Python
Ruby
TypeScript
Setup & Configuration
API Rate Limits
600 requests/ minute
500 messages/ API call
300RPH -150RPS

Pricing

Heading

SendGrid

Postmark

Brevo (formerly SendinBlue)

Pricing Model
Tiered Pricing
Volume Based
Tiered Pricing
Cost Structure
$0.0004 - $0.0006/ email
$0.0006 - $0.0015/ email
$0.0005 -$0.0007/ email
Free Tier
Available (upto 2000/m)
Available (upto 100 emails)
Available (upto 3000/m)
Contract Terms
Monthly/ Annually
Monthly
Monthly/ Annually

Performance & Resilience

Heading

SendGrid

Postmark

Brevo (formerly SendinBlue)

Log Retention
30 days
7-365 days
Unlimited
Redundancy Mechanisms
Available
Available
Available
Max Size
30 MB
10 MB
4 MB
Unicode Encoding
Not allowed
Not Supported
Supported
Servers Location
US
US
France, Belgium
Uptime
99.95%
100%
99.74%

Security & Compliance

Heading

SendGrid

Postmark

Brevo (formerly SendinBlue)

Compliance
SOC II
GDPR
Type 2 SSAE 16 SOC 1
GDPR
ISO 27001:2013
GDPR
Encryption Standards
TLS
SSL
HTTPS
TLS
TLS

Email Provider Features

Heading

SendGrid

Postmark

Brevo (formerly SendinBlue)

Core Features
  • Email marketing automation & testing
  • HTML based email templating
  • Email statistics and reports
  • List management
  • Email automation
  • List management
  • Sign-up form and landing page builder
  • Email deliverability
  • Email automation
  • List management
  • Sign-up form and landing page builder
  • Email deliverability
Integration Ecosystem

Clickfunnels, Cloudfront, GoDaddy, Airtable, AWS + 116

Mailcoach, CraftCampaign, Customer.io + 14 others

Tiendanube, involve.me, Outfunnel + 50 other

Custom Domains

Yes

Yes

Yes

Calculate your Savings, one step at a time!

Pros and Cons:

SendGrid

vs

Postmark

vs

Brevo (formerly SendinBlue)

Every choice comes with its trade-offs. Let's break down the advantages and disadvantages of the providers for a clear decision making.

SendGrid

Reliable Delivery

SendGrid ensures dependable email delivery, reducing bounce rates and enhancing customer communication.

Easy Integration

User-friendly interface and clear documentation simplify integration.

Advanced Customization

Dynamic content personalization improves targeting and engagement.

Detailed Analytics

Real-time performance tracking with open rates, click-through rates, and more aids optimization.

Scalability

SendGrid's infrastructure efficiently handles variable email volumes.

Pricing

Considered expensive, especially for dedicated servers.

Complex Setup

Initial setup may be challenging for non-technical users.

Limited Template Editor

Improved design features are desired.

Support Issues

Slow or unresponsive support at times.

Delivery Challenges

Issues with email delivery to specific providers, causing spam marking.

Postmark

Reliable Transactional Email Service

Postmark is highly praised for its reliability. Users find it to be a dependable solution for sending transactional emails.

Ease of Integration

The service is easy to integrate with other systems and APIs, making it a seamless choice for developers.

High Deliverability

Users appreciate the high deliverability rate, ensuring that their important transactional emails reach recipients' inboxes promptly.

Quality Templates

Postmark offers well-designed email templates that simplify the process of email campaigns, making it beneficial for marketing purposes as well.

User-Friendly UI

The platform's user interface is intuitive and easy to use, providing a hassle-free experience.

Pricing

Some users find the pricing to be on the higher side, which could be a consideration for those with budget constraints.

Limited Archiving

Postmark lacks an archiving feature, which could be a drawback for users who prefer to have this functionality in their transactional email service.

Limited to Transactional Emails

Postmark focuses on transactional emails, so it may not be suitable for those looking for a comprehensive email marketing solution.

Brevo (formerly SendinBlue)

Ease of Use

SendinBlue is praised for its user-friendly platform, making it suitable for both beginners and professionals.

Versatile Marketing Tools

It offers a wide range of tools for email marketing, SMS marketing, and more.

Efficient Contact Mapping

SendinBlue simplifies contact segmentation for email campaigns.

Reasonable Pricing

The platform provides a free plan and affordable pricing, especially for businesses on a budget.

Excellent Customer Support

Users have noted that SendinBlue's customer support is responsive and helpful.

Pricing Structure

Some users find SendinBlue's pricing structure lacking transparency and flexibility. Clearer information about pricing tiers is desired.

Limited Template Design

The platform is considered to have limited email template design options compared to other email marketing services.

Occasional Delays

Users have reported occasional delays in sending email campaigns, though this is not a consistent issue.

Heading

Pros

Cons

SendGrid

Reliable Delivery

SendGrid ensures dependable email delivery, reducing bounce rates and enhancing customer communication.

Easy Integration

User-friendly interface and clear documentation simplify integration.

Advanced Customization

Dynamic content personalization improves targeting and engagement.

Detailed Analytics

Real-time performance tracking with open rates, click-through rates, and more aids optimization.

Scalability

SendGrid's infrastructure efficiently handles variable email volumes.

Pricing

Considered expensive, especially for dedicated servers.

Complex Setup

Initial setup may be challenging for non-technical users.

Limited Template Editor

Improved design features are desired.

Support Issues

Slow or unresponsive support at times.

Delivery Challenges

Issues with email delivery to specific providers, causing spam marking.

Postmark

Reliable Transactional Email Service

Postmark is highly praised for its reliability. Users find it to be a dependable solution for sending transactional emails.

Ease of Integration

The service is easy to integrate with other systems and APIs, making it a seamless choice for developers.

High Deliverability

Users appreciate the high deliverability rate, ensuring that their important transactional emails reach recipients' inboxes promptly.

Quality Templates

Postmark offers well-designed email templates that simplify the process of email campaigns, making it beneficial for marketing purposes as well.

User-Friendly UI

The platform's user interface is intuitive and easy to use, providing a hassle-free experience.

Pricing

Some users find the pricing to be on the higher side, which could be a consideration for those with budget constraints.

Limited Archiving

Postmark lacks an archiving feature, which could be a drawback for users who prefer to have this functionality in their transactional email service.

Limited to Transactional Emails

Postmark focuses on transactional emails, so it may not be suitable for those looking for a comprehensive email marketing solution.

Brevo (formerly SendinBlue)

Ease of Use

SendinBlue is praised for its user-friendly platform, making it suitable for both beginners and professionals.

Versatile Marketing Tools

It offers a wide range of tools for email marketing, SMS marketing, and more.

Efficient Contact Mapping

SendinBlue simplifies contact segmentation for email campaigns.

Reasonable Pricing

The platform provides a free plan and affordable pricing, especially for businesses on a budget.

Excellent Customer Support

Users have noted that SendinBlue's customer support is responsive and helpful.

Pricing Structure

Some users find SendinBlue's pricing structure lacking transparency and flexibility. Clearer information about pricing tiers is desired.

Limited Template Design

The platform is considered to have limited email template design options compared to other email marketing services.

Occasional Delays

Users have reported occasional delays in sending email campaigns, though this is not a consistent issue.

Real Voices, Real Experiences

Don't just take our word for it. Hear directly from users on G2 who have used

SendGrid

,

Postmark

and

Brevo (formerly SendinBlue)

firsthand

Reviews for
SendGrid
4.0
"

Keeping track of sent emails has never been easier.

Sengrid has been such a wonderful system to use to keep track of the emails being sent out by our automatic system. The ability to check if emails bounced, have been blocked, if the emails were opened and even clicked on has been severly helpful in our efforts to educate our guests/customers about the importance of confirmation emails and accountability.

Oliver M.

Mid-Market

"

Twilio sendGrid email Api is the best service for email varification.

I'm a full stack developer. I have used Twilio sendgrid at my one of project, in that project basically I have to varify that user when he or she registered. This service helped me to send the email for varification to that particular user. Some things are the best in sendgrid which I appreciate that, like it is open-source. I have faced some error, like you are unauthorised, I am not able to varify and Authorize myself.

Raj V.

Software Developer

Reviews for
Postmark
4.6
"

By far, the best solution for Transactional Emails on the Market!

Postmark has come to change the way we send confirmation and transactional emails to our users. Purchase confirmation emails, user activation, and purchase reminders (you name them) ended up in the spam section, bounced or in the promotional folder of our clients. Thanks to Postmark, these emails arrive promptly and when users need them.

Grecia L.

Marketing Lead

"

Fantastic email service that blows away the competition

Much better than Sendgrid, which had endless deliverability problems even sending to e.g. Hotmail/Live.com addresses. UI is intuitive, use of 'sandbox' accounts is great for checking that your apps are sending messages correctly, and most importantly the actual deliverability is fantastic. Dedicated IPs are only available to a subset of customers, but you don't need one to get good deliverability (unlike with Sendgrid where, with exactly the same emails, we were seeing our IPs flagged for spam).

Henry S.

CTO

Reviews for
Brevo (formerly SendinBlue)
4.6
"

One of the best email software

I like the ability to choose my pricing levels based on how many emails are sent versus how many contacts I have in my account. Just because there are 20,000+ emails in my account does not mean that I send an email campaign out to all of those addresses every month. The only thing I have found that I dislike is navigating the Stats of an email campaign.

Carolyn S.

Small Business

"

Fantastic email service that blows away the competition

Much better than Sendgrid, which had endless deliverability problems even sending to e.g. Hotmail/Live.com addresses. UI is intuitive, use of 'sandbox' accounts is great for checking that your apps are sending messages correctly, and most importantly the actual deliverability is fantastic. Dedicated IPs are only available to a subset of customers, but you don't need one to get good deliverability (unlike with Sendgrid where, with exactly the same emails, we were seeing our IPs flagged for spam).

Henry S.

CTO

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