Looking for which Email provider will be the best for your use case among
SMTP.com
vs
SparkPost
vs
Brevo (formerly SendinBlue)
?
Compare
SMTP.com
vs
SparkPost
vs
Brevo (formerly SendinBlue)
head-to-head on factors such as their
features, pricing, latency, deliverability and more.
Introducing
SMTP.com
vs
SparkPost
vs
Brevo (formerly SendinBlue)
,
two industry leading Email vendors that are transforming the way businesses connect with their audience
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
A comprehensive email solution for businesses of all sizes. Includes features such as email tracking, reporting, & automation. Easy integration with popular platforms.
A predictive email intelligence platform for maximizing email performance. Uses machine learning algorithms to optimize delivery, open rates, & click-throughs. Used by big names like Zillow & ZipRecruiter.
In a market flooded with Email providers, selecting the one that suits your needs can be challenging. This comparative guide offers a swift overview of their offerings, making it easy for you to decide.
N/A
/api/v1/webhooks
/v3/webhooks
N/A
/api/v1/events
N/A
/v4/account
/api/v1/recipient-lists
/v3/contacts
/v4/messages
/api/v1/transmissions/
/v3/smtp/email
Docs
Docs
Docs
Google sheets, Trello, Shopify, Wordpress + 8 others
AtomicMailSender, DirectMail, The Browser + 40 more
Tiendanube, involve.me, Outfunnel + 50 other
Yes
Yes
Yes
N/A
/api/v1/webhooks
/v3/webhooks
N/A
/api/v1/events
N/A
/v4/account
/api/v1/recipient-lists
/v3/contacts
/v4/messages
/api/v1/transmissions/
/v3/smtp/email
Docs
Docs
Docs
Google sheets, Trello, Shopify, Wordpress + 8 others
AtomicMailSender, DirectMail, The Browser + 40 more
Tiendanube, involve.me, Outfunnel + 50 other
Yes
Yes
Yes
Every choice comes with its trade-offs. Let's break down the advantages and disadvantages of the providers for a clear decision making.
Users appreciate that SMTP.com is a dependable service for sending emails. It ensures the emails are delivered successfully.
Users have experienced good email deliverability with SMTP.com. It helps emails reach their intended recipients' inboxes, which is crucial for email marketing.
Users have mentioned that SMTP.com has responsive and helpful customer support. This is essential for addressing any issues or concerns.
SMTP.com is reported to work well with various applications and services, making it easy to set up and use.
SMTP.com provides useful analytics and reporting, helping users understand the performance of their email marketing campaigns.
Some users find SMTP.com to be overpriced compared to other email delivery services.
A few reviewers mentioned that the cancellation process can be challenging and may require a 30-day notice, potentially resulting in an extra month of charges.
SMTP.com doesn't seem to offer a free trial, which might make it less accessible for those looking to test the service.
Users mentioned difficulties with sending emails to specific domains. This might be a concern if you need to communicate with recipients in regions with restrictions.
Some users find SparkPost to be easy to handle, making it accessible for both tech-savvy individuals and those less familiar with email marketing.
Users appreciate SparkPost's ability to deliver emails effectively, ensuring that messages reach their intended recipients.
SparkPost offers robust analytics features, allowing users to track important metrics such as opens, clicks, unsubscribes, and bounces. This data can be valuable for optimizing email campaigns.
SparkPost provides users with a variety of customizable email templates, making it easier to create professional and visually appealing emails.
Some users have had positive experiences with SparkPost's customer support, particularly when dealing with email deliverability issues.
A significant concern expressed by several users is that SparkPost has been reported to suspend accounts without clear reasons. This suspension can happen shortly after payment, and some users feel that there's a lack of communication or explanation from SparkPost regarding these account suspensions.
Users have mentioned issues with the responsiveness of SparkPost's support team. Some have reported slow response times, which can be frustrating when dealing with time-sensitive issues.
Some users feel that the available templates in SparkPost are more geared towards social media purposes, potentially limiting the platform's suitability for other types of content.
Users have indicated that most templates are designed primarily for social media, which may not be suitable for all email marketing needs.
A few users have noted that they would like more flexibility to customize templates to their specific requirements.
SparkPost may require advanced knowledge or development assistance for setting up dedicated IP environments, and some users have expressed the need for more guidance in this area.
SendinBlue is praised for its user-friendly platform, making it suitable for both beginners and professionals.
It offers a wide range of tools for email marketing, SMS marketing, and more.
SendinBlue simplifies contact segmentation for email campaigns.
The platform provides a free plan and affordable pricing, especially for businesses on a budget.
Excellent Customer Support
Users have noted that SendinBlue's customer support is responsive and helpful.
Some users find SendinBlue's pricing structure lacking transparency and flexibility. Clearer information about pricing tiers is desired.
The platform is considered to have limited email template design options compared to other email marketing services.
Users have reported occasional delays in sending email campaigns, though this is not a consistent issue.
Users appreciate that SMTP.com is a dependable service for sending emails. It ensures the emails are delivered successfully.
Users have experienced good email deliverability with SMTP.com. It helps emails reach their intended recipients' inboxes, which is crucial for email marketing.
Users have mentioned that SMTP.com has responsive and helpful customer support. This is essential for addressing any issues or concerns.
SMTP.com is reported to work well with various applications and services, making it easy to set up and use.
SMTP.com provides useful analytics and reporting, helping users understand the performance of their email marketing campaigns.
Some users find SMTP.com to be overpriced compared to other email delivery services.
A few reviewers mentioned that the cancellation process can be challenging and may require a 30-day notice, potentially resulting in an extra month of charges.
SMTP.com doesn't seem to offer a free trial, which might make it less accessible for those looking to test the service.
Users mentioned difficulties with sending emails to specific domains. This might be a concern if you need to communicate with recipients in regions with restrictions.
Some users find SparkPost to be easy to handle, making it accessible for both tech-savvy individuals and those less familiar with email marketing.
Users appreciate SparkPost's ability to deliver emails effectively, ensuring that messages reach their intended recipients.
SparkPost offers robust analytics features, allowing users to track important metrics such as opens, clicks, unsubscribes, and bounces. This data can be valuable for optimizing email campaigns.
SparkPost provides users with a variety of customizable email templates, making it easier to create professional and visually appealing emails.
Some users have had positive experiences with SparkPost's customer support, particularly when dealing with email deliverability issues.
A significant concern expressed by several users is that SparkPost has been reported to suspend accounts without clear reasons. This suspension can happen shortly after payment, and some users feel that there's a lack of communication or explanation from SparkPost regarding these account suspensions.
Users have mentioned issues with the responsiveness of SparkPost's support team. Some have reported slow response times, which can be frustrating when dealing with time-sensitive issues.
Some users feel that the available templates in SparkPost are more geared towards social media purposes, potentially limiting the platform's suitability for other types of content.
Users have indicated that most templates are designed primarily for social media, which may not be suitable for all email marketing needs.
A few users have noted that they would like more flexibility to customize templates to their specific requirements.
SparkPost may require advanced knowledge or development assistance for setting up dedicated IP environments, and some users have expressed the need for more guidance in this area.
SendinBlue is praised for its user-friendly platform, making it suitable for both beginners and professionals.
It offers a wide range of tools for email marketing, SMS marketing, and more.
SendinBlue simplifies contact segmentation for email campaigns.
The platform provides a free plan and affordable pricing, especially for businesses on a budget.
Excellent Customer Support
Users have noted that SendinBlue's customer support is responsive and helpful.
Some users find SendinBlue's pricing structure lacking transparency and flexibility. Clearer information about pricing tiers is desired.
The platform is considered to have limited email template design options compared to other email marketing services.
Users have reported occasional delays in sending email campaigns, though this is not a consistent issue.
Don't just take our word for it. Hear directly from users on G2 who have used
SMTP.com
,
SparkPost
and
Brevo (formerly SendinBlue)
firsthand
What I like best about SMTP.com is that I don't have to worry about junky and spammy websites causing the shared IP address to get penalized. That was the most critical factor for me when it came to me choosing SMTP.com over a competitor. The two main dislikes I have at the moment are that SMTP.com doesn't have a more affordable plan, and it does go down for a few minutes every few months or so, which could equate to lost leads.
Strategy Director & Financial Services
They have quite an aggressive sales team but the level of support and expertise they have is amazing. We had deliverability issues with sparkpost before and they just shut down our account and with smtp folks we were able to quickly setup everything and have good results so far. No interface to manage email campaigns
Email Marketing and Campaigns manager
Best about this product is -Easy to handle, Better deliverability, Track opens, clicks, unsubscribe, bounce, etc, Have template builder, Get help of customer sucess in-case face any issues such as email deliverability, spam issues etc. We have implemented the same in our marketing automation flow through webengage and the jorneys works well. We would need more support in future whenever we increase our automation journey flow!
Founding Member
I use Sparkpost to manage my customers' email domains through our platform, so I have a pretty narrow use case, but it works perfectly for that use case - no complaints! The only thing I don't like is that domain verification resets after a given timeframe. But I don't think that's something specific to Sparkpost. The only thing I don't like is that domain verification resets after a given timeframe. But I don't think that's something specific to Sparkpost.
Mid-Market
I like the ability to choose my pricing levels based on how many emails are sent versus how many contacts I have in my account. Just because there are 20,000+ emails in my account does not mean that I send an email campaign out to all of those addresses every month. The only thing I have found that I dislike is navigating the Stats of an email campaign.
Small Business
I use Sparkpost to manage my customers' email domains through our platform, so I have a pretty narrow use case, but it works perfectly for that use case - no complaints! The only thing I don't like is that domain verification resets after a given timeframe. But I don't think that's something specific to Sparkpost. The only thing I don't like is that domain verification resets after a given timeframe. But I don't think that's something specific to Sparkpost.
Mid-Market
A comprehensive email solution for businesses of all sizes. Includes features such as email tracking, reporting, & automation. Easy integration with popular platforms.
A comprehensive email solution for businesses of all sizes. Includes features such as email tracking, reporting, & automation. Easy integration with popular platforms.
A comprehensive email solution for businesses of all sizes. Includes features such as email tracking, reporting, & automation. Easy integration with popular platforms.
