vs.
vs.

Mailjet

vs

SparkPost

vs

Brevo (formerly SendinBlue)

?

Looking for which Email provider will be the best for your use case among

Mailjet

vs

SparkPost

vs

Brevo (formerly SendinBlue)

?

Compare

Mailjet

vs

SparkPost

vs

Brevo (formerly SendinBlue)

head-to-head on factors such as their

features, pricing, latency, deliverability and more.

Integrate now

A Quick Introduction

Introducing

Mailjet

vs

SparkPost

vs

Brevo (formerly SendinBlue)

,

two industry leading Email vendors that are transforming the way businesses connect with their audience

What is

Heading

?

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What is

Heading

?

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Comparative Guide:

Mailjet VS SparkPost VS Brevo (formerly Sendinblue) - Which email provider is better in 2024?

In a market flooded with Email providers, selecting the one that suits your needs can be challenging. This comparative guide offers a swift overview of their offerings, making it easy for you to decide.

APIs

Rest API

Mailjet

/eventcallbackurl

SparkPost

/api/v1/webhooks

Brevo (formerly SendinBlue)

/v3/webhooks

Event API

Mailjet

/event

SparkPost

/api/v1/events

Brevo (formerly SendinBlue)

N/A

Contact Management via API

/contact

/api/v1/recipient-lists

Brevo (formerly SendinBlue)

SparkPost

Mailjet

/v3/contacts

Send email through API

/send

SparkPost

/api/v1/transmissions/

Brevo (formerly SendinBlue)

Mailjet

/v3/smtp/email

Documentation

Docs

SparkPost

Docs

Brevo (formerly SendinBlue)

Mailjet

Docs

Ease of Integration

Language & Frameworks

Mailjet

SparkPost

PHP
Python
Ruby
Java
Node.js
C#
.NET
Go
Node
PHP
Python
Java
Elixir
Nodemailer
Go

Brevo (formerly SendinBlue)

C3
Go
Java
Node.js
PHP
Python
Ruby
TypeScript
Setup & Configuration

Mailjet

Brevo (formerly SendinBlue)

SparkPost

API Rate Limits

Mailjet

100 messages/ API call

SparkPost

1000-50000 emails/ day

Brevo (formerly SendinBlue)

300RPH -150RPS

Pricing

Pricing Model

Mailjet

Tiered Pricing

SparkPost

Tiered Pricing

Brevo (formerly SendinBlue)

Tiered Pricing
Cost Structure

Mailjet

$0.0052 - $0.001/ email
$0.0004 - $0.00052/ email

Brevo (formerly SendinBlue)

SparkPost

$0.0005 -$0.0007/ email
Free Tier

Mailjet

Available (upto 6000 emails)

Brevo (formerly SendinBlue)

SparkPost

Not Available
Available (upto 3000/m)
Contract Terms

Mailjet

Monthly/ Annually
Monthly/ Annually

SparkPost

Brevo (formerly SendinBlue)

Monthly/ Annually

Performance & Resilience

Log Retention

Mailjet

3-13 months

Brevo (formerly SendinBlue)

SparkPost

10 days- 6 months
Unlimited
Redundancy Mechanisms

Mailjet

Available

Brevo (formerly SendinBlue)

SparkPost

Available
Available
Max Size

Mailjet

15 MB

Brevo (formerly SendinBlue)

SparkPost

20 MB
4 MB
Unicode Encoding

Mailjet

Supported

Brevo (formerly SendinBlue)

SparkPost

Not Supported
Supported
Servers Location

Mailjet

Belgium, Germany

Brevo (formerly SendinBlue)

SparkPost

US, EU
France, Belgium
Uptime

Mailjet

99.99%

SparkPost

Brevo (formerly SendinBlue)

99.9%
99.74%

Security & Compliance

Compliance

Mailjet

ISO 27001
GDPR

Brevo (formerly SendinBlue)

ISO 27001:2013
SOC II Type II
GDPR
CCPA

SparkPost

ISO 27001:2013
GDPR
GDPR
Encryption Standards

Mailjet

SSL
TLS

Brevo (formerly SendinBlue)

TLS
TLS

SparkPost

Email Provider Features

Core Features

Mailjet

  • Collaborative Workspace
  • Email Creation with Templates
  • Subscription Forms
  • Contacts & Segmentation

SparkPost

  • Custom Tracking Domain.
  • Multiple Domains.
  • Dedicated IP
  • Sender Reputation Management.

Brevo (formerly SendinBlue)

  • Email automation
  • List management
  • Sign-up form and landing page builder
  • Email deliverability
Integration Ecosystem

Mailjet

ActiveCampaign, Asana, Amazon, Airtable + 108 others

SparkPost

AtomicMailSender, DirectMail, The Browser + 40 more

Brevo (formerly SendinBlue)

Tiendanube, involve.me, Outfunnel + 50 other

Custom Domains

Mailjet

Yes

Brevo (formerly SendinBlue)

Yes

Yes

SparkPost

API Endpoints

Mailjet

Heading

SparkPost

Brevo (formerly SendinBlue)

Webhooks

/eventcallbackurl

/api/v1/webhooks

/v3/webhooks

Events

/event

/api/v1/events

N/A

Contact Management

/contact

/api/v1/recipient-lists

/v3/contacts

Send Emails

/send

/api/v1/transmissions/

/v3/smtp/email

Documentation

Docs

Docs

Docs

Ease of Integration

Heading

Mailjet

SparkPost

Brevo (formerly SendinBlue)

Language & Frameworks
PHP
Python
Ruby
Java
Node.js
C#
.NET
Go
Node
PHP
Python
Java
Elixir
Nodemailer
Go
C3
Go
Java
Node.js
PHP
Python
Ruby
TypeScript
Setup & Configuration
API Rate Limits
100 messages/ API call
1000-50000 emails/ day
300RPH -150RPS

Pricing

Heading

Mailjet

SparkPost

Brevo (formerly SendinBlue)

Pricing Model
Tiered Pricing
Tiered Pricing
Tiered Pricing
Cost Structure
$0.0052 - $0.001/ email
$0.0004 - $0.00052/ email
$0.0005 -$0.0007/ email
Free Tier
Available (upto 6000 emails)
Not Available
Available (upto 3000/m)
Contract Terms
Monthly/ Annually
Monthly/ Annually
Monthly/ Annually

Performance & Resilience

Heading

Mailjet

SparkPost

Brevo (formerly SendinBlue)

Log Retention
3-13 months
10 days- 6 months
Unlimited
Redundancy Mechanisms
Available
Available
Available
Max Size
15 MB
20 MB
4 MB
Unicode Encoding
Supported
Not Supported
Supported
Servers Location
Belgium, Germany
US, EU
France, Belgium
Uptime
99.99%
99.9%
99.74%

Security & Compliance

Heading

Mailjet

SparkPost

Brevo (formerly SendinBlue)

Compliance
ISO 27001
GDPR
ISO 27001:2013
SOC II Type II
GDPR
CCPA
ISO 27001:2013
SOC II Type II
Encryption Standards
SSL
TLS
TLS
TLS

Email Provider Features

Heading

Mailjet

SparkPost

Brevo (formerly SendinBlue)

Core Features
  • Collaborative Workspace
  • Email Creation with Templates
  • Subscription Forms
  • Contacts & Segmentation
  • Email automation
  • List management
  • Sign-up form and landing page builder
  • Email deliverability
  • Email automation
  • List management
  • Sign-up form and landing page builder
  • Email deliverability
Integration Ecosystem

ActiveCampaign, Asana, Amazon, Airtable + 108 others

AtomicMailSender, DirectMail, The Browser + 40 more

Tiendanube, involve.me, Outfunnel + 50 other

Custom Domains

Yes

Yes

Yes

Calculate your Savings, one step at a time!

Pros and Cons:

Mailjet

vs

SparkPost

vs

Brevo (formerly SendinBlue)

Every choice comes with its trade-offs. Let's break down the advantages and disadvantages of the providers for a clear decision making.

Mailjet

Easy Email Campaign Creation

Users find Mailjet easy to use and create email campaigns effortlessly. The platform offers user-friendly features and allows tracking and monitoring of email statistics.

Collaborative Features

Mailjet supports collaboration within teams, enabling multiple team members to work together on email campaigns.

Support for Integrations

The platform offers a variety of integrations, including with eCommerce platforms, making it versatile and compatible with different systems.

Reasonable Pricing for Small Businesses

Small businesses appreciate Mailjet's cost-effectiveness, with plans starting at a lower price point, which can be beneficial for budget-conscious users.

High Deliverability

Users report that most of the emails sent through Mailjet avoid spam filters, indicating good email deliverability.

Limited Email Templates

Some users feel that Mailjet has a limited selection of email templates. They suggest expanding the template library to offer more choices to users.

Interface Design

The interface design is considered a bit basic and not as visually appealing or intuitive as some competitors, which could be improved for a better user experience.

Pricing Can Be High

While it was mentioned as a pro for small businesses, some users mention that Mailjet's pricing can be relatively high compared to other email marketing solutions, which might not be suitable for all budgets.

Support for Advanced Email Templates

Users indicate that Mailjet should work on supporting AMP templates to enhance the platform's email template options.

SparkPost

Ease of Use

Some users find SparkPost to be easy to handle, making it accessible for both tech-savvy individuals and those less familiar with email marketing.

Email Deliverability

Users appreciate SparkPost's ability to deliver emails effectively, ensuring that messages reach their intended recipients.

Analytics

SparkPost offers robust analytics features, allowing users to track important metrics such as opens, clicks, unsubscribes, and bounces. This data can be valuable for optimizing email campaigns.

Customizable Templates

SparkPost provides users with a variety of customizable email templates, making it easier to create professional and visually appealing emails.

Support

Some users have had positive experiences with SparkPost's customer support, particularly when dealing with email deliverability issues.

Account Suspension

A significant concern expressed by several users is that SparkPost has been reported to suspend accounts without clear reasons. This suspension can happen shortly after payment, and some users feel that there's a lack of communication or explanation from SparkPost regarding these account suspensions.

Responsiveness

Users have mentioned issues with the responsiveness of SparkPost's support team. Some have reported slow response times, which can be frustrating when dealing with time-sensitive issues.

Template Variety

Some users feel that the available templates in SparkPost are more geared towards social media purposes, potentially limiting the platform's suitability for other types of content.

Standard Formatting

Users have indicated that most templates are designed primarily for social media, which may not be suitable for all email marketing needs.

Limited Customization

A few users have noted that they would like more flexibility to customize templates to their specific requirements.

Inconsistent IP Warmup

SparkPost may require advanced knowledge or development assistance for setting up dedicated IP environments, and some users have expressed the need for more guidance in this area.

Brevo (formerly SendinBlue)

Ease of Use

SendinBlue is praised for its user-friendly platform, making it suitable for both beginners and professionals.

Versatile Marketing Tools

It offers a wide range of tools for email marketing, SMS marketing, and more.

Efficient Contact Mapping

SendinBlue simplifies contact segmentation for email campaigns.

Reasonable Pricing

The platform provides a free plan and affordable pricing, especially for businesses on a budget.

Excellent Customer Support

Users have noted that SendinBlue's customer support is responsive and helpful.

Pricing Structure

Some users find SendinBlue's pricing structure lacking transparency and flexibility. Clearer information about pricing tiers is desired.

Limited Template Design

The platform is considered to have limited email template design options compared to other email marketing services.

Occasional Delays

Users have reported occasional delays in sending email campaigns, though this is not a consistent issue.

Heading

Pros

Cons

Mailjet

Easy Email Campaign Creation

Users find Mailjet easy to use and create email campaigns effortlessly. The platform offers user-friendly features and allows tracking and monitoring of email statistics.

Collaborative Features

Mailjet supports collaboration within teams, enabling multiple team members to work together on email campaigns.

Support for Integrations

The platform offers a variety of integrations, including with eCommerce platforms, making it versatile and compatible with different systems.

Reasonable Pricing for Small Businesses

Small businesses appreciate Mailjet's cost-effectiveness, with plans starting at a lower price point, which can be beneficial for budget-conscious users.

High Deliverability

Users report that most of the emails sent through Mailjet avoid spam filters, indicating good email deliverability.

Limited Email Templates

Some users feel that Mailjet has a limited selection of email templates. They suggest expanding the template library to offer more choices to users.

Interface Design

The interface design is considered a bit basic and not as visually appealing or intuitive as some competitors, which could be improved for a better user experience.

Pricing Can Be High

While it was mentioned as a pro for small businesses, some users mention that Mailjet's pricing can be relatively high compared to other email marketing solutions, which might not be suitable for all budgets.

Support for Advanced Email Templates

Users indicate that Mailjet should work on supporting AMP templates to enhance the platform's email template options.

SparkPost

Ease of Use

Some users find SparkPost to be easy to handle, making it accessible for both tech-savvy individuals and those less familiar with email marketing.

Email Deliverability

Users appreciate SparkPost's ability to deliver emails effectively, ensuring that messages reach their intended recipients.

Analytics

SparkPost offers robust analytics features, allowing users to track important metrics such as opens, clicks, unsubscribes, and bounces. This data can be valuable for optimizing email campaigns.

Customizable Templates

SparkPost provides users with a variety of customizable email templates, making it easier to create professional and visually appealing emails.

Support

Some users have had positive experiences with SparkPost's customer support, particularly when dealing with email deliverability issues.

Account Suspension

A significant concern expressed by several users is that SparkPost has been reported to suspend accounts without clear reasons. This suspension can happen shortly after payment, and some users feel that there's a lack of communication or explanation from SparkPost regarding these account suspensions.

Responsiveness

Users have mentioned issues with the responsiveness of SparkPost's support team. Some have reported slow response times, which can be frustrating when dealing with time-sensitive issues.

Template Variety

Some users feel that the available templates in SparkPost are more geared towards social media purposes, potentially limiting the platform's suitability for other types of content.

Standard Formatting

Users have indicated that most templates are designed primarily for social media, which may not be suitable for all email marketing needs.

Limited Customization

A few users have noted that they would like more flexibility to customize templates to their specific requirements.

Inconsistent IP Warmup

SparkPost may require advanced knowledge or development assistance for setting up dedicated IP environments, and some users have expressed the need for more guidance in this area.

Brevo (formerly SendinBlue)

Ease of Use

SendinBlue is praised for its user-friendly platform, making it suitable for both beginners and professionals.

Versatile Marketing Tools

It offers a wide range of tools for email marketing, SMS marketing, and more.

Efficient Contact Mapping

SendinBlue simplifies contact segmentation for email campaigns.

Reasonable Pricing

The platform provides a free plan and affordable pricing, especially for businesses on a budget.

Excellent Customer Support

Users have noted that SendinBlue's customer support is responsive and helpful.

Pricing Structure

Some users find SendinBlue's pricing structure lacking transparency and flexibility. Clearer information about pricing tiers is desired.

Limited Template Design

The platform is considered to have limited email template design options compared to other email marketing services.

Occasional Delays

Users have reported occasional delays in sending email campaigns, though this is not a consistent issue.

Real Voices, Real Experiences

Don't just take our word for it. Hear directly from users on G2 who have used

Mailjet

,

SparkPost

and

Brevo (formerly SendinBlue)

firsthand

Reviews for
Mailjet
4.0
"

My experience using mailjet is positive it is affordable and reliable email marketing tool.

The good thing about the mailjet is they provide services like email marketing campaigns, including email list segmentation, email automation, and email analytics that will be a great help for small business and startups. The bad thing about mailjet's is that it supports a limited number of triggers and conditions, which can make it difficult to create complex email workflows.

Padma M.

Small-Business

"

The best email marketing and email template builder software is Mailjet.

The most helpful thing about the Mailjet platform is that it helps a lot to provide a robust email service and to create and track my company's marketing and transactional emails. The advantage of using this platform is that it helps provide powerful insights and rich data. The templates on this platform are also user-friendly. Its features are also really great, and it is one of the most helpful platforms to offer features like integration with applications.

Phoenix H.

CEO

Reviews for
SparkPost
4.0
"

More likely product for email marketers

Best about this product is -Easy to handle, Better deliverability, Track opens, clicks, unsubscribe, bounce, etc, Have template builder, Get help of customer sucess in-case face any issues such as email deliverability, spam issues etc. We have implemented the same in our marketing automation flow through webengage and the jorneys works well. We would need more support in future whenever we increase our automation journey flow!

Manish G.

Founding Member

"

Good for what I need it for.

I use Sparkpost to manage my customers' email domains through our platform, so I have a pretty narrow use case, but it works perfectly for that use case - no complaints! The only thing I don't like is that domain verification resets after a given timeframe. But I don't think that's something specific to Sparkpost. The only thing I don't like is that domain verification resets after a given timeframe. But I don't think that's something specific to Sparkpost.

Verified User

Mid-Market

Reviews for
Brevo (formerly SendinBlue)
4.6
"

One of the best email software

I like the ability to choose my pricing levels based on how many emails are sent versus how many contacts I have in my account. Just because there are 20,000+ emails in my account does not mean that I send an email campaign out to all of those addresses every month. The only thing I have found that I dislike is navigating the Stats of an email campaign.

Carolyn S.

Small Business

"

Good for what I need it for.

I use Sparkpost to manage my customers' email domains through our platform, so I have a pretty narrow use case, but it works perfectly for that use case - no complaints! The only thing I don't like is that domain verification resets after a given timeframe. But I don't think that's something specific to Sparkpost. The only thing I don't like is that domain verification resets after a given timeframe. But I don't think that's something specific to Sparkpost.

Verified User

Mid-Market

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