vs.
vs.

SendGrid

vs

Mailchimp

vs

MailerLite

?

Looking for which Email provider will be the best for your use case among

SendGrid

vs

Mailchimp

vs

MailerLite

?

Compare

SendGrid

vs

Mailchimp

vs

MailerLite

head-to-head on factors such as their

features, pricing, latency, deliverability and more.

Integrate now

A Quick Introduction

Introducing

SendGrid

vs

Mailchimp

vs

MailerLite

,

two industry leading Email vendors that are transforming the way businesses connect with their audience

What is

Heading

?

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What is

Heading

?

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Comparative Guide:

Sendgrid VS Mailchimp VS MailerLite - Which email provider is better in 2024?

In a market flooded with Email providers, selecting the one that suits your needs can be challenging. This comparative guide offers a swift overview of their offerings, making it easy for you to decide.

APIs

Rest API

SendGrid

/v3/user/webhooks/

Mailchimp

/webhooks

MailerLite

/api/webhooks

Event API

SendGrid

/v3/user/webhooks/event

Mailchimp

N/A

MailerLite

N/A

Contact Management via API

/v3/marketing/contacts

/lists

MailerLite

Mailchimp

SendGrid

/api/subscribers

Send email through API

/v3/mail/send

Mailchimp

/messages/send

MailerLite

SendGrid

N/A

Documentation

Docs

Mailchimp

Docs

MailerLite

SendGrid

Docs

Ease of Integration

Language & Frameworks

SendGrid

Mailchimp

Python
Ruby
C#
Node.js
Perl
Objective-C
Java
Go
PHP
Python
Ruby
PHP
Node.js
iOS
Android

MailerLite

PHP
Go
Python
Node.js
Ruby
Setup & Configuration
API Rate Limits

SendGrid

600 requests/ minute

Mailchimp

20 requests/ minute

MailerLite

60 requests/ minute

Pricing

Pricing Model

SendGrid

Tiered Pricing

Mailchimp

Tiered Pricing

MailerLite

Tiered Pricing
Cost Structure

SendGrid

$0.0004 - $0.0006/ email
$0.0005 - $0.0009/ email

MailerLite

Mailchimp

$0.0001 - $0.0004/ email
Free Tier

SendGrid

Available (upto 2000/m)

MailerLite

Mailchimp

Available (upto 1000/m)
Available (upto 12000/m)
Contract Terms

SendGrid

Monthly/ Annually
Monthly/ Annually

Mailchimp

MailerLite

Monthly/ Annually

Performance & Resilience

Log Retention

SendGrid

30 days

MailerLite

Mailchimp

30 days
30 days
Redundancy Mechanisms

SendGrid

Available

MailerLite

Mailchimp

Available
Available
Max Size

SendGrid

30 MB

MailerLite

Mailchimp

25 MB
2 MB
Unicode Encoding

SendGrid

Not allowed

MailerLite

Mailchimp

Not allowed
Supported
Servers Location

SendGrid

US

MailerLite

Mailchimp

US
EU
Uptime

SendGrid

99.95%

Mailchimp

MailerLite

99.99%
99.9%

Security & Compliance

Compliance

SendGrid

SOC II
GDPR

MailerLite

SOC II
PCI DSS
ISO 27001

Mailchimp

ISO 27001
GDPR
ISO 27001
Encryption Standards

SendGrid

TLS

MailerLite

TLS 1.2
TLS
HTTPS

Mailchimp

Email Provider Features

Core Features

SendGrid

  • Email marketing automation & testing
  • HTML based email templating
  • Email statistics and reports
  • List management

Mailchimp

  • Powerful sending infrastructure
  • Fast email verification
  • Managed email delivery
  • Advanced email analytics

MailerLite

  • Email Marketing Tools, Landing Pages, and More
  • User-Friendly Website Building
  • Effective Signup Forms for Audience Growth
  • Customer-Focused Approach and User Satisfaction
Integration Ecosystem

SendGrid

Clickfunnels, Cloudfront, GoDaddy, Airtable, AWS + 116

Mailchimp

Quickbooks, Shopify, Drupal, Typeform + 314 others

MailerLite

Shopify, WordPress, Sumo, OptinMonster, Privy, CreateForm, Zapier, SendOwl

Custom Domains

SendGrid

Yes

MailerLite

Yes

Yes

Mailchimp

API Endpoints

SendGrid

Heading

Mailchimp

MailerLite

Webhooks

/v3/user/webhooks/

/webhooks

/api/webhooks

Events

/v3/user/webhooks/event

N/A

N/A

Contact Management

/v3/marketing/contacts

/lists

/api/subscribers

Send Emails

/v3/mail/send

/messages/send

N/A

Documentation

Docs

Docs

Docs

Ease of Integration

Heading

SendGrid

Mailchimp

MailerLite

Language & Frameworks
Python
Ruby
C#
Node.js
Perl
Objective-C
Java
Go
PHP
Python
Ruby
PHP
Node.js
iOS
Android
PHP
Go
Python
Node.js
Ruby
Setup & Configuration
API Rate Limits
600 requests/ minute
20 requests/ minute
60 requests/ minute

Pricing

Heading

SendGrid

Mailchimp

MailerLite

Pricing Model
Tiered Pricing
Tiered Pricing
Tiered Pricing
Cost Structure
$0.0004 - $0.0006/ email
$0.0005 - $0.0009/ email
$0.0001 - $0.0004/ email
Free Tier
Available (upto 2000/m)
Available (upto 1000/m)
Available (upto 12000/m)
Contract Terms
Monthly/ Annually
Monthly/ Annually
Monthly/ Annually

Performance & Resilience

Heading

SendGrid

Mailchimp

MailerLite

Log Retention
30 days
30 days
30 days
Redundancy Mechanisms
Available
Available
Available
Max Size
30 MB
25 MB
2 MB
Unicode Encoding
Not allowed
Not allowed
Supported
Servers Location
US
US
EU
Uptime
99.95%
99.99%
99.9%

Security & Compliance

Heading

SendGrid

Mailchimp

MailerLite

Compliance
SOC II
GDPR
SOC II
PCI DSS
ISO 27001
ISO 27001
PCI DSS
Encryption Standards
TLS
TLS 1.2
TLS
HTTPS

Email Provider Features

Heading

SendGrid

Mailchimp

MailerLite

Core Features
  • Email marketing automation & testing
  • HTML based email templating
  • Email statistics and reports
  • List management
  • Email Marketing Tools, Landing Pages, and More
  • User-Friendly Website Building
  • Effective Signup Forms for Audience Growth
  • Customer-Focused Approach and User Satisfaction
  • Email Marketing Tools, Landing Pages, and More
  • User-Friendly Website Building
  • Effective Signup Forms for Audience Growth
  • Customer-Focused Approach and User Satisfaction
Integration Ecosystem

Clickfunnels, Cloudfront, GoDaddy, Airtable, AWS + 116

Quickbooks, Shopify, Drupal, Typeform + 314 others

Shopify, WordPress, Sumo, OptinMonster, Privy, CreateForm, Zapier, SendOwl

Custom Domains

Yes

Yes

Yes

Calculate your Savings, one step at a time!

Pros and Cons:

SendGrid

vs

Mailchimp

vs

MailerLite

Every choice comes with its trade-offs. Let's break down the advantages and disadvantages of the providers for a clear decision making.

SendGrid

Reliable Delivery

SendGrid ensures dependable email delivery, reducing bounce rates and enhancing customer communication.

Easy Integration

User-friendly interface and clear documentation simplify integration.

Advanced Customization

Dynamic content personalization improves targeting and engagement.

Detailed Analytics

Real-time performance tracking with open rates, click-through rates, and more aids optimization.

Scalability

SendGrid's infrastructure efficiently handles variable email volumes.

Pricing

Considered expensive, especially for dedicated servers.

Complex Setup

Initial setup may be challenging for non-technical users.

Limited Template Editor

Improved design features are desired.

Support Issues

Slow or unresponsive support at times.

Delivery Challenges

Issues with email delivery to specific providers, causing spam marking.

Mailchimp

Easy to Use

Users find Mailchimp easy to use, making it accessible for beginners.

Templates and Customization

It offers customizable email templates, allowing users to create professional-looking emails.

Integration

Users appreciate the integration options, including integration with websites and marketing flows.

Analytics

The platform provides detailed performance metrics and analytics to track the success of email campaigns.

Free Plan for Start-ups

The availability of a free plan is a plus, especially for small businesses and start-ups.

Pricing

Some users find the pricing a bit on the higher side, which can be challenging for small organizations. They suggest more flexible pricing plans.

Limits on Free Plan

The free plan has limitations, such as a limit on the number of contacts and emails, which may not be sufficient for growing businesses.

Integration Challenges

Users have faced difficulties when trying to integrate Mailchimp with other platforms.

Customization

Some users mentioned limited customization options, particularly regarding email templates.

Customer Support

There is feedback that customer support responsiveness could be improved.

MailerLite

Comprehensive Features

MailerLite offers a wide range of features suitable for small and medium-sized businesses.

User-Friendly

Users find MailerLite easy to use with a stable performance.

Cost-Effective

The platform provides cost-effective pricing for email marketing needs.

Automation

MailerLite's automation features enable the creation of personalized email sequences.

Account Suspension

The most significant drawback mentioned is the abrupt account suspension without prior warning due to a high bounce rate and content that violated the platform's terms of service.

Refund Policy

The reviewer expressed dissatisfaction with MailerLite's refund policy, finding it inflexible in cases like account suspension.

Heading

Pros

Cons

SendGrid

Reliable Delivery

SendGrid ensures dependable email delivery, reducing bounce rates and enhancing customer communication.

Easy Integration

User-friendly interface and clear documentation simplify integration.

Advanced Customization

Dynamic content personalization improves targeting and engagement.

Detailed Analytics

Real-time performance tracking with open rates, click-through rates, and more aids optimization.

Scalability

SendGrid's infrastructure efficiently handles variable email volumes.

Pricing

Considered expensive, especially for dedicated servers.

Complex Setup

Initial setup may be challenging for non-technical users.

Limited Template Editor

Improved design features are desired.

Support Issues

Slow or unresponsive support at times.

Delivery Challenges

Issues with email delivery to specific providers, causing spam marking.

Mailchimp

Easy to Use

Users find Mailchimp easy to use, making it accessible for beginners.

Templates and Customization

It offers customizable email templates, allowing users to create professional-looking emails.

Integration

Users appreciate the integration options, including integration with websites and marketing flows.

Analytics

The platform provides detailed performance metrics and analytics to track the success of email campaigns.

Free Plan for Start-ups

The availability of a free plan is a plus, especially for small businesses and start-ups.

Pricing

Some users find the pricing a bit on the higher side, which can be challenging for small organizations. They suggest more flexible pricing plans.

Limits on Free Plan

The free plan has limitations, such as a limit on the number of contacts and emails, which may not be sufficient for growing businesses.

Integration Challenges

Users have faced difficulties when trying to integrate Mailchimp with other platforms.

Customization

Some users mentioned limited customization options, particularly regarding email templates.

Customer Support

There is feedback that customer support responsiveness could be improved.

MailerLite

Comprehensive Features

MailerLite offers a wide range of features suitable for small and medium-sized businesses.

User-Friendly

Users find MailerLite easy to use with a stable performance.

Cost-Effective

The platform provides cost-effective pricing for email marketing needs.

Automation

MailerLite's automation features enable the creation of personalized email sequences.

Account Suspension

The most significant drawback mentioned is the abrupt account suspension without prior warning due to a high bounce rate and content that violated the platform's terms of service.

Refund Policy

The reviewer expressed dissatisfaction with MailerLite's refund policy, finding it inflexible in cases like account suspension.

Real Voices, Real Experiences

Don't just take our word for it. Hear directly from users on G2 who have used

SendGrid

,

Mailchimp

and

MailerLite

firsthand

Reviews for
SendGrid
4.0
"

Keeping track of sent emails has never been easier.

Sengrid has been such a wonderful system to use to keep track of the emails being sent out by our automatic system. The ability to check if emails bounced, have been blocked, if the emails were opened and even clicked on has been severly helpful in our efforts to educate our guests/customers about the importance of confirmation emails and accountability.

Oliver M.

Mid-Market

"

Twilio sendGrid email Api is the best service for email varification.

I'm a full stack developer. I have used Twilio sendgrid at my one of project, in that project basically I have to varify that user when he or she registered. This service helped me to send the email for varification to that particular user. Some things are the best in sendgrid which I appreciate that, like it is open-source. I have faced some error, like you are unauthorised, I am not able to varify and Authorize myself.

Raj V.

Software Developer

Reviews for
Mailchimp
4.4
"

The initial markting tool I used is still active & will continue to be part of our future strategies

User-friendly for campaign and content creation. Convenient features like email scheduling & A/B testing, trackable click & open rates. Efficient contact management, and offers affordable plans. I personally prefer the old version that displayed the weekly audience growth rate as a specific number rather than just a percentage on the 'Home' page.

Kuo B.

Real Estate

"

Mailchimp is my favorite marketing platform.

From Mailchimp there are many strengths that can be highlighted. The option to create email campaigns, I must say, is exceptional. I can fully automate the customer journey, achieving better interaction and service. The creation of landing pages is another tool that I consider essential. However, I would like a more polished user interface update. I have spent years watching the same formats.

Nikesh K.

Mid Market

Reviews for
MailerLite
4.7
"

MailerLite is a powerful email marketing platform

MailerLite provides strong automation functions which help streamline and optimize email marketing workflows. Customers can make automated email sequences, like welcome series, abandoned cart reminders, or birthday greetings, to interact with subscribers at different phases of the customer journey. Although MailerLite gives basic reporting and analytics options, quite a few users might find that they lack superior reporting options.

Vikram S

Marketing

"

Mailchimp is my favorite marketing platform.

From Mailchimp there are many strengths that can be highlighted. The option to create email campaigns, I must say, is exceptional. I can fully automate the customer journey, achieving better interaction and service. The creation of landing pages is another tool that I consider essential. However, I would like a more polished user interface update. I have spent years watching the same formats.

Nikesh K.

Mid Market

How SuprSend works?

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Brevo (formerly SendinBlue)
vs
SocketLabs

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Postmark
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Elastic Email
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Netcore (formerly Pepipost)

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Postmark
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Elastic Email
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MailerLite

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Postmark
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Elastic Email
vs
SocketLabs

Compare email providers Postmark VS Elastic Email VS SocketLabs in the US in 2024 on parameters such as features, latency, pricing, APIs, reliability, uptime, and integration.

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Postmark
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Elastic Email
vs
Brevo (formerly SendinBlue)

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Postmark
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SparkPost
vs
MailerLite

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Postmark
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SparkPost
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Netcore (formerly Pepipost)

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vs.
Postmark
vs
SparkPost
vs
SocketLabs

Compare email providers Postmark VS SparkPost VS SocketLabs in the US in 2024 on parameters such as features, latency, pricing, APIs, reliability, uptime, and integration.

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Postmark
vs
SparkPost
vs
Brevo (formerly SendinBlue)

Compare email providers Postmark VS SparkPost VS Brevo (formerly Sendinblue) in the US in 2024 on parameters such as features, latency, pricing, APIs, reliability, uptime, and integration.

vs.
vs.
Postmark
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SparkPost
vs
Elastic Email

Compare email providers Postmark VS SparkPost VS Elastic Email in the US in 2024 on parameters such as features, latency, pricing, APIs, reliability, uptime, and integration.

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vs.
Postmark
vs
Mailjet
vs
MailerLite

Compare email providers Postmark VS Mailjet VS MailerLite in the US in 2024 on parameters such as features, latency, pricing, APIs, reliability, uptime, and integration.

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vs.
Postmark
vs
Mailjet
vs
Netcore (formerly Pepipost)

Compare email providers Postmark VS Mailjet VS Netcore (formerly Pepipost) in the US in 2024 on parameters such as features, latency, pricing, APIs, reliability, uptime, and integration.

vs.
vs.
Postmark
vs
Mailjet
vs
SocketLabs

Compare email providers Postmark VS Mailjet VS SocketLabs in the US in 2024 on parameters such as features, latency, pricing, APIs, reliability, uptime, and integration.

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vs.
Postmark
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Mailjet
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Elastic Email

Compare email providers Postmark VS Mailjet VS Elastic Email in the US in 2024 on parameters such as features, latency, pricing, APIs, reliability, uptime, and integration.

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vs.
Postmark
vs
Mailjet
vs
Brevo (formerly SendinBlue)

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Postmark
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Mailjet
vs
SparkPost

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vs.
SMTP.com
vs
Netcore (formerly Pepipost)
vs
MailerLite

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SMTP.com
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SocketLabs
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MailerLite

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vs.
SMTP.com
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Elastic Email
vs
Netcore (formerly Pepipost)

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SMTP.com
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SocketLabs
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Netcore (formerly Pepipost)

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SMTP.com
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Brevo (formerly SendinBlue)
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Netcore (formerly Pepipost)

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SMTP.com
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Brevo (formerly SendinBlue)
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MailerLite

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SMTP.com
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Brevo (formerly SendinBlue)
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SocketLabs

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SMTP.com
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Elastic Email
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MailerLite

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SMTP.com
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Elastic Email
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SocketLabs

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SMTP.com
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Elastic Email
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Brevo (formerly SendinBlue)

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SMTP.com
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SparkPost
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Netcore (formerly Pepipost)

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SMTP.com
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MailerLite

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SMTP.com
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SparkPost
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SocketLabs

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SMTP.com
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SparkPost
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Elastic Email

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SMTP.com
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SparkPost
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Brevo (formerly SendinBlue)

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SMTP.com
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Mailjet
vs
MailerLite

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vs.
SMTP.com
vs
Mailjet
vs
Netcore (formerly Pepipost)

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vs.
SMTP.com
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Mailjet
vs
SocketLabs

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SMTP.com
vs
Mailjet
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Brevo (formerly SendinBlue)

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vs.
SMTP.com
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Mailjet
vs
Elastic Email

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SMTP.com
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Postmark
vs
MailerLite

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vs.
SMTP.com
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Mailjet
vs
SparkPost

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vs.
SMTP.com
vs
Postmark
vs
Netcore (formerly Pepipost)

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vs.
vs.
SMTP.com
vs
Postmark
vs
SocketLabs

Compare email providers SMTP.com VS Postmark VS SocketLabs in the US in 2024 on parameters such as features, latency, pricing, APIs, reliability, uptime, and integration.

vs.
vs.
SMTP.com
vs
Postmark
vs
Brevo (formerly SendinBlue)

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vs.
SMTP.com
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Postmark
vs
Elastic Email

Compare email providers SMTP.com VS Postmark VS Elastic Email in the US in 2024 on parameters such as features, latency, pricing, APIs, reliability, uptime, and integration.

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vs.
SMTP.com
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Postmark
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SparkPost

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vs.
SMTP.com
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Postmark
vs
Mailjet

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vs.
Amazon SES
vs
SocketLabs
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MailerLite

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Amazon SES
vs
Netcore (formerly Pepipost)
vs
MailerLite

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Amazon SES
vs
SocketLabs
vs
Netcore (formerly Pepipost)

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Amazon SES
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Brevo (formerly SendinBlue)
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MailerLite

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Amazon SES
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Brevo (formerly SendinBlue)
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Netcore (formerly Pepipost)

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Amazon SES
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Elastic Email
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Netcore (formerly Pepipost)

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Amazon SES
vs
Brevo (formerly SendinBlue)
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SocketLabs

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Amazon SES
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Elastic Email
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SocketLabs

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Amazon SES
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Elastic Email
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MailerLite

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vs.
Amazon SES
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Elastic Email
vs
Brevo (formerly SendinBlue)

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Amazon SES
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SparkPost
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MailerLite

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Amazon SES
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SparkPost
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Netcore (formerly Pepipost)

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Amazon SES
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SparkPost
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Brevo (formerly SendinBlue)

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Amazon SES
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SparkPost
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SocketLabs

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Amazon SES
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Mailjet
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SocketLabs

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Amazon SES
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SparkPost
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Elastic Email

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