vs.
vs.

Mailchimp

vs

SMTP.com

vs

Mailjet

?

Looking for which Email provider will be the best for your use case among

Mailchimp

vs

SMTP.com

vs

Mailjet

?

Compare

Mailchimp

vs

SMTP.com

vs

Mailjet

head-to-head on factors such as their

features, pricing, latency, deliverability and more.

Integrate now

A Quick Introduction

Introducing

Mailchimp

vs

SMTP.com

vs

Mailjet

,

two industry leading Email vendors that are transforming the way businesses connect with their audience

What is

Heading

?

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What is

Heading

?

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Comparative Guide:

Mailchimp VS SMTP.com VS Mailjet - Which email provider is better in 2024?

In a market flooded with Email providers, selecting the one that suits your needs can be challenging. This comparative guide offers a swift overview of their offerings, making it easy for you to decide.

APIs

Rest API

Mailchimp

/webhooks

SMTP.com

N/A

Mailjet

/eventcallbackurl

Event API

Mailchimp

N/A

SMTP.com

N/A

Mailjet

/event

Contact Management via API

/lists

/v4/account

Mailjet

SMTP.com

Mailchimp

/contact

Send email through API

/messages/send

SMTP.com

/v4/messages

Mailjet

Mailchimp

/send

Documentation

Docs

SMTP.com

Docs

Mailjet

Mailchimp

Docs

Ease of Integration

Language & Frameworks

Mailchimp

SMTP.com

Python
Ruby
PHP
Node.js
iOS
Android
Node.js
PHP
Python
Ruby
Java
C#
Go
Rust

Mailjet

PHP
Python
Ruby
Java
Node.js
C#
.NET
Go
Setup & Configuration

Mailchimp

Mailjet

SMTP.com

API Rate Limits

Mailchimp

20 requests/ minute

SMTP.com

1000/ session

Mailjet

100 messages/ API call

Pricing

Pricing Model

Mailchimp

Tiered Pricing

SMTP.com

Tiered Pricing

Mailjet

Tiered Pricing
Cost Structure

Mailchimp

$0.0005 - $0.0009/ email
$0.0005 - $0.001/ email

Mailjet

SMTP.com

$0.0052 - $0.001/ email
Free Tier

Mailchimp

Available (upto 1000/m)

Mailjet

SMTP.com

Not Available
Available (upto 6000 emails)
Contract Terms

Mailchimp

Monthly/ Annually
Monthly/ Annually

SMTP.com

Mailjet

Monthly/ Annually

Performance & Resilience

Log Retention

Mailchimp

30 days

Mailjet

SMTP.com

90 days
3-13 months
Redundancy Mechanisms

Mailchimp

Available

Mailjet

SMTP.com

Available
Available
Max Size

Mailchimp

25 MB

Mailjet

SMTP.com

15 MB
15 MB
Unicode Encoding

Mailchimp

Not allowed

Mailjet

SMTP.com

Not Supported
Supported
Servers Location

Mailchimp

US

Mailjet

SMTP.com

Canada
Belgium, Germany
Uptime

Mailchimp

99.99%

SMTP.com

Mailjet

99.99%
99.99%

Security & Compliance

Compliance

Mailchimp

SOC II
PCI DSS
ISO 27001

Mailjet

N/A

SMTP.com

ISO 27001
GDPR
Encryption Standards

Mailchimp

TLS 1.2

Mailjet

TLS via STARTTLS
SSL via port 465
SSL
TLS

SMTP.com

Email Provider Features

Core Features

Mailchimp

  • Powerful sending infrastructure
  • Fast email verification
  • Managed email delivery
  • Advanced email analytics

SMTP.com

  • Reliable Inbox Delivery
  • Scalable Sending Capability
  • Secure Email Transmission
  • 24/7 Expert Support

Mailjet

  • Collaborative Workspace
  • Email Creation with Templates
  • Subscription Forms
  • Contacts & Segmentation
Integration Ecosystem

Mailchimp

Quickbooks, Shopify, Drupal, Typeform + 314 others

SMTP.com

Google sheets, Trello, Shopify, Wordpress + 8 others

Mailjet

ActiveCampaign, Asana, Amazon, Airtable + 108 others

Custom Domains

Mailchimp

Yes

Mailjet

Yes

Yes

SMTP.com

API Endpoints

Mailchimp

Heading

SMTP.com

Mailjet

Webhooks

/webhooks

N/A

/eventcallbackurl

Events

N/A

N/A

/event

Contact Management

/lists

/v4/account

/contact

Send Emails

/messages/send

/v4/messages

/send

Documentation

Docs

Docs

Docs

Ease of Integration

Heading

Mailchimp

SMTP.com

Mailjet

Language & Frameworks
Python
Ruby
PHP
Node.js
iOS
Android
Node.js
PHP
Python
Ruby
Java
C#
Go
Rust
PHP
Python
Ruby
Java
Node.js
C#
.NET
Go
Setup & Configuration
API Rate Limits
20 requests/ minute
1000/ session
100 messages/ API call

Pricing

Heading

Mailchimp

SMTP.com

Mailjet

Pricing Model
Tiered Pricing
Tiered Pricing
Tiered Pricing
Cost Structure
$0.0005 - $0.0009/ email
$0.0005 - $0.001/ email
$0.0052 - $0.001/ email
Free Tier
Available (upto 1000/m)
Not Available
Available (upto 6000 emails)
Contract Terms
Monthly/ Annually
Monthly/ Annually
Monthly/ Annually

Performance & Resilience

Heading

Mailchimp

SMTP.com

Mailjet

Log Retention
30 days
90 days
3-13 months
Redundancy Mechanisms
Available
Available
Available
Max Size
25 MB
15 MB
15 MB
Unicode Encoding
Not allowed
Not Supported
Supported
Servers Location
US
Canada
Belgium, Germany
Uptime
99.99%
99.99%
99.99%

Security & Compliance

Heading

Mailchimp

SMTP.com

Mailjet

Compliance
SOC II
PCI DSS
ISO 27001
N/A
ISO 27001
Encryption Standards
TLS 1.2
TLS via STARTTLS
SSL via port 465
SSL
TLS

Email Provider Features

Heading

Mailchimp

SMTP.com

Mailjet

Core Features
  • Powerful sending infrastructure
  • Fast email verification
  • Managed email delivery
  • Advanced email analytics
  • Collaborative Workspace
  • Email Creation with Templates
  • Subscription Forms
  • Contacts & Segmentation
  • Collaborative Workspace
  • Email Creation with Templates
  • Subscription Forms
  • Contacts & Segmentation
Integration Ecosystem

Quickbooks, Shopify, Drupal, Typeform + 314 others

Google sheets, Trello, Shopify, Wordpress + 8 others

ActiveCampaign, Asana, Amazon, Airtable + 108 others

Custom Domains

Yes

Yes

Yes

Calculate your Savings, one step at a time!

Pros and Cons:

Mailchimp

vs

SMTP.com

vs

Mailjet

Every choice comes with its trade-offs. Let's break down the advantages and disadvantages of the providers for a clear decision making.

Mailchimp

Easy to Use

Users find Mailchimp easy to use, making it accessible for beginners.

Templates and Customization

It offers customizable email templates, allowing users to create professional-looking emails.

Integration

Users appreciate the integration options, including integration with websites and marketing flows.

Analytics

The platform provides detailed performance metrics and analytics to track the success of email campaigns.

Free Plan for Start-ups

The availability of a free plan is a plus, especially for small businesses and start-ups.

Pricing

Some users find the pricing a bit on the higher side, which can be challenging for small organizations. They suggest more flexible pricing plans.

Limits on Free Plan

The free plan has limitations, such as a limit on the number of contacts and emails, which may not be sufficient for growing businesses.

Integration Challenges

Users have faced difficulties when trying to integrate Mailchimp with other platforms.

Customization

Some users mentioned limited customization options, particularly regarding email templates.

Customer Support

There is feedback that customer support responsiveness could be improved.

SMTP.com

Reliability

Users appreciate that SMTP.com is a dependable service for sending emails. It ensures the emails are delivered successfully.

Deliverability

Users have experienced good email deliverability with SMTP.com. It helps emails reach their intended recipients' inboxes, which is crucial for email marketing.

Customer Support

Users have mentioned that SMTP.com has responsive and helpful customer support. This is essential for addressing any issues or concerns.

Integration

SMTP.com is reported to work well with various applications and services, making it easy to set up and use.

Analytics

SMTP.com provides useful analytics and reporting, helping users understand the performance of their email marketing campaigns.

Pricing

Some users find SMTP.com to be overpriced compared to other email delivery services.

Cancellation Process

A few reviewers mentioned that the cancellation process can be challenging and may require a 30-day notice, potentially resulting in an extra month of charges.

No Free Trial

SMTP.com doesn't seem to offer a free trial, which might make it less accessible for those looking to test the service.

Issues with Specific Email Domains

Users mentioned difficulties with sending emails to specific domains. This might be a concern if you need to communicate with recipients in regions with restrictions.

Mailjet

Easy Email Campaign Creation

Users find Mailjet easy to use and create email campaigns effortlessly. The platform offers user-friendly features and allows tracking and monitoring of email statistics.

Collaborative Features

Mailjet supports collaboration within teams, enabling multiple team members to work together on email campaigns.

Support for Integrations

The platform offers a variety of integrations, including with eCommerce platforms, making it versatile and compatible with different systems.

Reasonable Pricing for Small Businesses

Small businesses appreciate Mailjet's cost-effectiveness, with plans starting at a lower price point, which can be beneficial for budget-conscious users.

High Deliverability

Users report that most of the emails sent through Mailjet avoid spam filters, indicating good email deliverability.

Limited Email Templates

Some users feel that Mailjet has a limited selection of email templates. They suggest expanding the template library to offer more choices to users.

Interface Design

The interface design is considered a bit basic and not as visually appealing or intuitive as some competitors, which could be improved for a better user experience.

Pricing Can Be High

While it was mentioned as a pro for small businesses, some users mention that Mailjet's pricing can be relatively high compared to other email marketing solutions, which might not be suitable for all budgets.

Support for Advanced Email Templates

Users indicate that Mailjet should work on supporting AMP templates to enhance the platform's email template options.

Heading

Pros

Cons

Mailchimp

Easy to Use

Users find Mailchimp easy to use, making it accessible for beginners.

Templates and Customization

It offers customizable email templates, allowing users to create professional-looking emails.

Integration

Users appreciate the integration options, including integration with websites and marketing flows.

Analytics

The platform provides detailed performance metrics and analytics to track the success of email campaigns.

Free Plan for Start-ups

The availability of a free plan is a plus, especially for small businesses and start-ups.

Pricing

Some users find the pricing a bit on the higher side, which can be challenging for small organizations. They suggest more flexible pricing plans.

Limits on Free Plan

The free plan has limitations, such as a limit on the number of contacts and emails, which may not be sufficient for growing businesses.

Integration Challenges

Users have faced difficulties when trying to integrate Mailchimp with other platforms.

Customization

Some users mentioned limited customization options, particularly regarding email templates.

Customer Support

There is feedback that customer support responsiveness could be improved.

SMTP.com

Reliability

Users appreciate that SMTP.com is a dependable service for sending emails. It ensures the emails are delivered successfully.

Deliverability

Users have experienced good email deliverability with SMTP.com. It helps emails reach their intended recipients' inboxes, which is crucial for email marketing.

Customer Support

Users have mentioned that SMTP.com has responsive and helpful customer support. This is essential for addressing any issues or concerns.

Integration

SMTP.com is reported to work well with various applications and services, making it easy to set up and use.

Analytics

SMTP.com provides useful analytics and reporting, helping users understand the performance of their email marketing campaigns.

Pricing

Some users find SMTP.com to be overpriced compared to other email delivery services.

Cancellation Process

A few reviewers mentioned that the cancellation process can be challenging and may require a 30-day notice, potentially resulting in an extra month of charges.

No Free Trial

SMTP.com doesn't seem to offer a free trial, which might make it less accessible for those looking to test the service.

Issues with Specific Email Domains

Users mentioned difficulties with sending emails to specific domains. This might be a concern if you need to communicate with recipients in regions with restrictions.

Mailjet

Easy Email Campaign Creation

Users find Mailjet easy to use and create email campaigns effortlessly. The platform offers user-friendly features and allows tracking and monitoring of email statistics.

Collaborative Features

Mailjet supports collaboration within teams, enabling multiple team members to work together on email campaigns.

Support for Integrations

The platform offers a variety of integrations, including with eCommerce platforms, making it versatile and compatible with different systems.

Reasonable Pricing for Small Businesses

Small businesses appreciate Mailjet's cost-effectiveness, with plans starting at a lower price point, which can be beneficial for budget-conscious users.

High Deliverability

Users report that most of the emails sent through Mailjet avoid spam filters, indicating good email deliverability.

Limited Email Templates

Some users feel that Mailjet has a limited selection of email templates. They suggest expanding the template library to offer more choices to users.

Interface Design

The interface design is considered a bit basic and not as visually appealing or intuitive as some competitors, which could be improved for a better user experience.

Pricing Can Be High

While it was mentioned as a pro for small businesses, some users mention that Mailjet's pricing can be relatively high compared to other email marketing solutions, which might not be suitable for all budgets.

Support for Advanced Email Templates

Users indicate that Mailjet should work on supporting AMP templates to enhance the platform's email template options.

Real Voices, Real Experiences

Don't just take our word for it. Hear directly from users on G2 who have used

Mailchimp

,

SMTP.com

and

Mailjet

firsthand

Reviews for
Mailchimp
4.4
"

The initial markting tool I used is still active & will continue to be part of our future strategies

User-friendly for campaign and content creation. Convenient features like email scheduling & A/B testing, trackable click & open rates. Efficient contact management, and offers affordable plans. I personally prefer the old version that displayed the weekly audience growth rate as a specific number rather than just a percentage on the 'Home' page.

Kuo B.

Real Estate

"

Mailchimp is my favorite marketing platform.

From Mailchimp there are many strengths that can be highlighted. The option to create email campaigns, I must say, is exceptional. I can fully automate the customer journey, achieving better interaction and service. The creation of landing pages is another tool that I consider essential. However, I would like a more polished user interface update. I have spent years watching the same formats.

Nikesh K.

Mid Market

Reviews for
SMTP.com
3.0
"

Almost Always Dependable and Easy to Use

What I like best about SMTP.com is that I don't have to worry about junky and spammy websites causing the shared IP address to get penalized. That was the most critical factor for me when it came to me choosing SMTP.com over a competitor. The two main dislikes I have at the moment are that SMTP.com doesn't have a more affordable plan, and it does go down for a few minutes every few months or so, which could equate to lost leads.

Aaron W.

Strategy Director & Financial Services

"

Great customer service

They have quite an aggressive sales team but the level of support and expertise they have is amazing. We had deliverability issues with sparkpost before and they just shut down our account and with smtp folks we were able to quickly setup everything and have good results so far. No interface to manage email campaigns

Evan M.

Email Marketing and Campaigns manager

Reviews for
Mailjet
4.0
"

My experience using mailjet is positive it is affordable and reliable email marketing tool.

The good thing about the mailjet is they provide services like email marketing campaigns, including email list segmentation, email automation, and email analytics that will be a great help for small business and startups. The bad thing about mailjet's is that it supports a limited number of triggers and conditions, which can make it difficult to create complex email workflows.

Padma M.

Small-Business

"

Great customer service

They have quite an aggressive sales team but the level of support and expertise they have is amazing. We had deliverability issues with sparkpost before and they just shut down our account and with smtp folks we were able to quickly setup everything and have good results so far. No interface to manage email campaigns

Evan M.

Email Marketing and Campaigns manager

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Postmark
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MailerLite

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Netcore (formerly Pepipost)
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MailerLite

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Postmark
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Netcore (formerly Pepipost)

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Postmark
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Brevo (formerly SendinBlue)
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MailerLite

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Postmark
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Brevo (formerly SendinBlue)
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Netcore (formerly Pepipost)

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Postmark
vs
Brevo (formerly SendinBlue)
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SocketLabs

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Postmark
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Elastic Email
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Netcore (formerly Pepipost)

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Postmark
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Elastic Email
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MailerLite

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Postmark
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Elastic Email
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SocketLabs

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Postmark
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Elastic Email
vs
Brevo (formerly SendinBlue)

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Postmark
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SparkPost
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MailerLite

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Postmark
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SparkPost
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Netcore (formerly Pepipost)

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vs.
Postmark
vs
SparkPost
vs
SocketLabs

Compare email providers Postmark VS SparkPost VS SocketLabs in the US in 2024 on parameters such as features, latency, pricing, APIs, reliability, uptime, and integration.

vs.
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Postmark
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SparkPost
vs
Brevo (formerly SendinBlue)

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vs.
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Postmark
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SparkPost
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Elastic Email

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Postmark
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Mailjet
vs
MailerLite

Compare email providers Postmark VS Mailjet VS MailerLite in the US in 2024 on parameters such as features, latency, pricing, APIs, reliability, uptime, and integration.

vs.
vs.
Postmark
vs
Mailjet
vs
Netcore (formerly Pepipost)

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vs.
vs.
Postmark
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Mailjet
vs
SocketLabs

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vs.
Postmark
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Mailjet
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Elastic Email

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Postmark
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Mailjet
vs
Brevo (formerly SendinBlue)

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Postmark
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Mailjet
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SparkPost

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vs.
SMTP.com
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Netcore (formerly Pepipost)
vs
MailerLite

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SMTP.com
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SocketLabs
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MailerLite

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SMTP.com
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Elastic Email
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Netcore (formerly Pepipost)

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SMTP.com
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SocketLabs
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Netcore (formerly Pepipost)

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SMTP.com
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Brevo (formerly SendinBlue)
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Netcore (formerly Pepipost)

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SMTP.com
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Brevo (formerly SendinBlue)
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MailerLite

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SMTP.com
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Brevo (formerly SendinBlue)
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SocketLabs

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Elastic Email
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MailerLite

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SMTP.com
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SocketLabs

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SMTP.com
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Brevo (formerly SendinBlue)

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SMTP.com
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SparkPost
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Netcore (formerly Pepipost)

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MailerLite

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SMTP.com
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SocketLabs

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SMTP.com
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Elastic Email

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SMTP.com
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SparkPost
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Brevo (formerly SendinBlue)

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SMTP.com
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Mailjet
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MailerLite

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SMTP.com
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Mailjet
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Netcore (formerly Pepipost)

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SMTP.com
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SocketLabs

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SMTP.com
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Brevo (formerly SendinBlue)

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vs.
SMTP.com
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Elastic Email

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SMTP.com
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Postmark
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MailerLite

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SMTP.com
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Mailjet
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SparkPost

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SMTP.com
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Postmark
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Netcore (formerly Pepipost)

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vs.
vs.
SMTP.com
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Postmark
vs
SocketLabs

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vs.
vs.
SMTP.com
vs
Postmark
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Brevo (formerly SendinBlue)

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vs.
SMTP.com
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Postmark
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Elastic Email

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SMTP.com
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Postmark
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SparkPost

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SMTP.com
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Postmark
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Mailjet

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Amazon SES
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SocketLabs
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MailerLite

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Amazon SES
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Netcore (formerly Pepipost)
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MailerLite

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Amazon SES
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SocketLabs
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Netcore (formerly Pepipost)

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Amazon SES
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Brevo (formerly SendinBlue)
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MailerLite

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Amazon SES
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Brevo (formerly SendinBlue)
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Netcore (formerly Pepipost)

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Amazon SES
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Elastic Email
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Netcore (formerly Pepipost)

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Amazon SES
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Brevo (formerly SendinBlue)
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SocketLabs

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Amazon SES
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Elastic Email
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SocketLabs

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Amazon SES
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Elastic Email
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MailerLite

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Amazon SES
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Elastic Email
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Brevo (formerly SendinBlue)

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Amazon SES
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SparkPost
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MailerLite

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Amazon SES
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SparkPost
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Netcore (formerly Pepipost)

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Amazon SES
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Brevo (formerly SendinBlue)

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Amazon SES
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SocketLabs

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Amazon SES
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Mailjet
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SocketLabs

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Amazon SES
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SparkPost
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Elastic Email

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