Looking for which Email provider will be the best for your use case among
Mailchimp
vs
Postmark
vs
Brevo (formerly SendinBlue)
?
Compare
Mailchimp
vs
Postmark
vs
Brevo (formerly SendinBlue)
head-to-head on factors such as their
features, pricing, latency, deliverability and more.
Introducing
Mailchimp
vs
Postmark
vs
Brevo (formerly SendinBlue)
,
two industry leading Email vendors that are transforming the way businesses connect with their audience
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
A popular all-in-one marketing platform for small businesses. Includes email marketing, automation, landing pages, & CRM capabilities. Offers a free plan & various pricing tiers.
A simple yet powerful email service for transactional emails. Offers high deliverability, beautiful templates, & detailed reporting. Ideal for developers & small teams.
In a market flooded with Email providers, selecting the one that suits your needs can be challenging. This comparative guide offers a swift overview of their offerings, making it easy for you to decide.
/webhooks
/webhooks
/v3/webhooks
N/A
/messages/outbound
N/A
/lists
N/A
/v3/contacts
/messages/send
/v3/smtp/email
Docs
Docs
Docs
Quickbooks, Shopify, Drupal, Typeform + 314 others
Mailcoach, CraftCampaign, Customer.io + 14 others
Tiendanube, involve.me, Outfunnel + 50 other
Yes
Yes
Yes
/webhooks
/webhooks
/v3/webhooks
N/A
/messages/outbound
N/A
/lists
N/A
/v3/contacts
/messages/send
/v3/smtp/email
Docs
Docs
Docs
Quickbooks, Shopify, Drupal, Typeform + 314 others
Mailcoach, CraftCampaign, Customer.io + 14 others
Tiendanube, involve.me, Outfunnel + 50 other
Yes
Yes
Yes
Every choice comes with its trade-offs. Let's break down the advantages and disadvantages of the providers for a clear decision making.
Users find Mailchimp easy to use, making it accessible for beginners.
It offers customizable email templates, allowing users to create professional-looking emails.
Users appreciate the integration options, including integration with websites and marketing flows.
The platform provides detailed performance metrics and analytics to track the success of email campaigns.
The availability of a free plan is a plus, especially for small businesses and start-ups.
Some users find the pricing a bit on the higher side, which can be challenging for small organizations. They suggest more flexible pricing plans.
The free plan has limitations, such as a limit on the number of contacts and emails, which may not be sufficient for growing businesses.
Users have faced difficulties when trying to integrate Mailchimp with other platforms.
Some users mentioned limited customization options, particularly regarding email templates.
There is feedback that customer support responsiveness could be improved.
Postmark is highly praised for its reliability. Users find it to be a dependable solution for sending transactional emails.
The service is easy to integrate with other systems and APIs, making it a seamless choice for developers.
Users appreciate the high deliverability rate, ensuring that their important transactional emails reach recipients' inboxes promptly.
Postmark offers well-designed email templates that simplify the process of email campaigns, making it beneficial for marketing purposes as well.
The platform's user interface is intuitive and easy to use, providing a hassle-free experience.
Some users find the pricing to be on the higher side, which could be a consideration for those with budget constraints.
Postmark lacks an archiving feature, which could be a drawback for users who prefer to have this functionality in their transactional email service.
Postmark focuses on transactional emails, so it may not be suitable for those looking for a comprehensive email marketing solution.
SendinBlue is praised for its user-friendly platform, making it suitable for both beginners and professionals.
It offers a wide range of tools for email marketing, SMS marketing, and more.
SendinBlue simplifies contact segmentation for email campaigns.
The platform provides a free plan and affordable pricing, especially for businesses on a budget.
Excellent Customer Support
Users have noted that SendinBlue's customer support is responsive and helpful.
Some users find SendinBlue's pricing structure lacking transparency and flexibility. Clearer information about pricing tiers is desired.
The platform is considered to have limited email template design options compared to other email marketing services.
Users have reported occasional delays in sending email campaigns, though this is not a consistent issue.
Users find Mailchimp easy to use, making it accessible for beginners.
It offers customizable email templates, allowing users to create professional-looking emails.
Users appreciate the integration options, including integration with websites and marketing flows.
The platform provides detailed performance metrics and analytics to track the success of email campaigns.
The availability of a free plan is a plus, especially for small businesses and start-ups.
Some users find the pricing a bit on the higher side, which can be challenging for small organizations. They suggest more flexible pricing plans.
The free plan has limitations, such as a limit on the number of contacts and emails, which may not be sufficient for growing businesses.
Users have faced difficulties when trying to integrate Mailchimp with other platforms.
Some users mentioned limited customization options, particularly regarding email templates.
There is feedback that customer support responsiveness could be improved.
Postmark is highly praised for its reliability. Users find it to be a dependable solution for sending transactional emails.
The service is easy to integrate with other systems and APIs, making it a seamless choice for developers.
Users appreciate the high deliverability rate, ensuring that their important transactional emails reach recipients' inboxes promptly.
Postmark offers well-designed email templates that simplify the process of email campaigns, making it beneficial for marketing purposes as well.
The platform's user interface is intuitive and easy to use, providing a hassle-free experience.
Some users find the pricing to be on the higher side, which could be a consideration for those with budget constraints.
Postmark lacks an archiving feature, which could be a drawback for users who prefer to have this functionality in their transactional email service.
Postmark focuses on transactional emails, so it may not be suitable for those looking for a comprehensive email marketing solution.
SendinBlue is praised for its user-friendly platform, making it suitable for both beginners and professionals.
It offers a wide range of tools for email marketing, SMS marketing, and more.
SendinBlue simplifies contact segmentation for email campaigns.
The platform provides a free plan and affordable pricing, especially for businesses on a budget.
Excellent Customer Support
Users have noted that SendinBlue's customer support is responsive and helpful.
Some users find SendinBlue's pricing structure lacking transparency and flexibility. Clearer information about pricing tiers is desired.
The platform is considered to have limited email template design options compared to other email marketing services.
Users have reported occasional delays in sending email campaigns, though this is not a consistent issue.
Don't just take our word for it. Hear directly from users on G2 who have used
Mailchimp
,
Postmark
and
Brevo (formerly SendinBlue)
firsthand
User-friendly for campaign and content creation. Convenient features like email scheduling & A/B testing, trackable click & open rates. Efficient contact management, and offers affordable plans. I personally prefer the old version that displayed the weekly audience growth rate as a specific number rather than just a percentage on the 'Home' page.
Real Estate
From Mailchimp there are many strengths that can be highlighted. The option to create email campaigns, I must say, is exceptional. I can fully automate the customer journey, achieving better interaction and service. The creation of landing pages is another tool that I consider essential. However, I would like a more polished user interface update. I have spent years watching the same formats.
Mid Market
Postmark has come to change the way we send confirmation and transactional emails to our users. Purchase confirmation emails, user activation, and purchase reminders (you name them) ended up in the spam section, bounced or in the promotional folder of our clients. Thanks to Postmark, these emails arrive promptly and when users need them.
Marketing Lead
Much better than Sendgrid, which had endless deliverability problems even sending to e.g. Hotmail/Live.com addresses. UI is intuitive, use of 'sandbox' accounts is great for checking that your apps are sending messages correctly, and most importantly the actual deliverability is fantastic. Dedicated IPs are only available to a subset of customers, but you don't need one to get good deliverability (unlike with Sendgrid where, with exactly the same emails, we were seeing our IPs flagged for spam).
CTO
I like the ability to choose my pricing levels based on how many emails are sent versus how many contacts I have in my account. Just because there are 20,000+ emails in my account does not mean that I send an email campaign out to all of those addresses every month. The only thing I have found that I dislike is navigating the Stats of an email campaign.
Small Business
Much better than Sendgrid, which had endless deliverability problems even sending to e.g. Hotmail/Live.com addresses. UI is intuitive, use of 'sandbox' accounts is great for checking that your apps are sending messages correctly, and most importantly the actual deliverability is fantastic. Dedicated IPs are only available to a subset of customers, but you don't need one to get good deliverability (unlike with Sendgrid where, with exactly the same emails, we were seeing our IPs flagged for spam).
CTO
A popular all-in-one marketing platform for small businesses. Includes email marketing, automation, landing pages, & CRM capabilities. Offers a free plan & various pricing tiers.
A popular all-in-one marketing platform for small businesses. Includes email marketing, automation, landing pages, & CRM capabilities. Offers a free plan & various pricing tiers.
A popular all-in-one marketing platform for small businesses. Includes email marketing, automation, landing pages, & CRM capabilities. Offers a free plan & various pricing tiers.
