Notify any entity,
not just users.

Your teams, projects, tenants, and segments become first-class citizens. Model them once, and SuprSend resolves recipients, preferences, and branding at runtime.

Building blocks for any notification architecture

Pick the primitives that mirror how your product already works.

Users

The fundamental recipient with channel info, preferences, timezone, and custom properties. Sync upfront or create inline without migration.
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Objects

Non-user entities your users subscribe to: projects, departments, customer accounts.
Objects also subscribe to other objects, creating nested hierarchies. Trigger a notification on an object, and SuprSend fans out to every subscriber underneath.
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Tenants

Your B2B customers, each with their own world — branding, notification preferences, vendor routing, and a branded in-app inbox. Fully isolated from each other.
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Lists

Dynamic or static user segments. Sync via API, SQL, or third-party CDPs. Broadcast across all channels in one call. 
Entry/exit events for lifecycle automation.
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What modelling your data unlocks

Recipient resolution, handled

Subscriber-to-entity mappings live in SuprSend. Your trigger code need not know who's subscribed to what.

One trigger, every channel

Same trigger reaches email, push, Slack, in-app, SMS. Routing handled per subscriber and per tenant.

Per-customer customization

Each customer gets their own templates, branding, preferences, and vendor routing, resolved automatically at delivery.

Multi-level preferences

User, tenant, and category-level preferences, all evaluated at send time. No custom logic needed.

End-to-end observability

Every notification traced from trigger to delivery. Filter by user, tenant, channel, and status.

Clean codebase, at any scale

No conditional templates or per-customer logic in your code. Your notification layer stays simple as your customer count grows.
SuprSend replaced our complex, code-heavy setup with a simple, intuitive solution. We were live fast, and no longer dealt with the hassle of building or maintaining notifications ourselves
Madhulika Mukherjee
Co-Founder & CTO, Delightree

Allow admins to configure notification preferences for their organization

Visibility control
Show or hide notification categories based on tenant's plan or feature access.
Granular controls
Allow tenant admins to set preferences by category, channel, role & thresholds.
Cascading resolution
Tenant → Object → User preferences resolved automatically at send time.

Complex use cases. Unreasonably simple to ship.

Project due date reminder

Critical charge fault alert

White-labeled order confirmation

Per-tenant in-app inbox

Price alert broadcast

Re-engagement campaign

Ready to transform your notifications?

Join thousands of product & engineering teams using SuprSend to build & ship better notifications faster.